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Marketing Castle Rock Ranking Took A Step Back

Two Steps Forward One Step Back

I finished the day last night enjoying the fact that we had moved our ranking for our 3 chosen keywords – those being Marketing Castle Rock – up from a page 21 three days ago to a spot on page 2. If you followed along you will see that one of our efforts alone moved us quickly from page 6 to page 2. On page 2 we had the number 4 spot, so page number 1 seemed to be within near reach.

Checking in this morning and out spot had taken a step back for a poorer ranking. OK, it’s actually only one position, so it really isn’t a big deal, but yet psychologically, it’s a step back from the high emotion of success to a set back of a full one position (not bad).

That’s what often happens, in marketing just as we often experience in life.

What happened here is kind of funny, but it also illustrates a point.

The number 1 spot on the Google Search results for Marketing Castle Rock has since we started about 3 days ago been held by a website that actually is called castlerockmarketing.com

It’s kind of funny, for said company has nothing to do with traditional marketing as such, but actually seems to be primarily an auction house for Cattle. That’s right they ones that say muuh. I guess that’s what I get for living in the West out in rural Colorado in the town of Castle Rock.

Now, first off, it proves a point that is worth for you to notice and that is, if you can obtain an URL (i.e. a domain name) that actually entails your keywords, then your rate of success for ranking for same words shoots straight to the top – even without you doing much of anything. Also as I noticed in this case, throughout all my searches for the 3 words of Marketing Castle Rock, these cattle auction guys held the number 1 position, so your position, just due to the right URL, is stronger than most of other efforts you can make (at least for now that seems to be the case).

This is an important point that goes towards how you choose your domain name and it should give you plenty of reason to think about what URL you could think of that might help you in your business.

As I said, these guys have held the number 1 spot throughout and today they even took up the number 3 spot and if we don’t count the Google Local Places results also the number 6 spot. Why?

Why you might ask, did they all of a sudden take up these extra spots, earning them a full 3 important and valuable spots on a page 1 on Google for MY chosen keywords of Marketing Castle Rock?

Beats me.

But they apparently have a Facebook page and a Twitter account and these two popped up and made an appearance this morning for the number 3 and number 6 spot.

Again, the names they have for these two accounts includes the words Castle Rock and Marketing or at least mkgt as short for marketing. Which gets back to the point I made before on the importance that Google places on your URL or Name. For you this means, that you should not only secure adequate account names for your business on the social media. Account names that clearly reference your business name or your URL name.

From a point of view of search engine results, it means finding something that’s descriptive of what it is you offer.

If you are a plumber and you call your company ABC, then it probably won’t help you much in any search results for plumbing services on its own. But change your name that you reference your business to throughout to ABC Plumbing and that changes straight away. Get a Facebook Fanpage called something like facebook.com/abcplumbing and perhaps a twitter account called twitter.com/abcplumbing and you have secured some pretty good real estate.

Now if you don’t post to these accounts once in a while, it’s probably not going to do you much good, yet, in checking in on the facebook and twitter accounts of my cattle competition guys, I found that they posted last on June 2nd 2015 and October 10 2014 on their accounts respectively. In other words not very recently and not very actively, but this only underlines the point of the relative strength that Google do place on the social media account (connected as said to the names of same accounts in relation to what you wish to be found under in a Google Search).

One may wonder, why the respective facebook and twitter accounts didn’t appear in my earlier search results, and when you ask me, my answer would be: Beats me.

Google sometimes works in mysterious ways.

That’s alright too. If it was easy to circumvent everybody would do so, and we would be left with little relevancy to what we found when we performed searches, I suspect.

The changes in the search results on and off, also proves a point I have made previously in this Marketing Castle Rock saga, which is that the internet is a live place. You can do your part to rank well, but others out there are doing things and especially when they are doing things that are relevant for the keywords that you are hoping to get ranked for, it will change the search results too, possibly pushing you back again.

Said in another way, it isn’t a constant.

It also goes back to what I have also posted previously in this continuing story about the fact that Search Engine Optimization (SEO) work is not a one time thing. You don’t just do the work once and get the results and leave it at that. If you do, it’s only a matter of time and your ranking is gone. The more competition for your chosen words, the quicker your ranking will be gone.

No, you will have to have some continuous efforts, but as I have stated previously, it might just be very well worth it.

Well, we will make a few more efforts and see where we will get with our quest to reach a page 1 spot in Google Search results for the words Marketing Castle Rock.

 

Bookmark this link: Marketing Castle Rock it will automatically be updated as most future posts and updates are added to this particular story and as it evolves, or better yet, sign up (that’s right get this free report on 7 Secrets To Websites That Sell and I will get you notice of new information as we post it) to get your automatic update on these and other really awesome marketing insights.

 

 

Marketing Castle Rock Now We Are At Page 2

We Are Now On Page 2 For Marketing Castle Rock

I spent the afternoon on the playground with my two small kids and my wife. I think we ended up there for about small 3 hours. Whew! That’s a lot for me to cope with, but the kids had fun and that was the important bit.

Following the playground we did some grocery shopping and returned home for some light dinner.

Curious as I am, I couldn’t help myself for checking where we were at.

And where were we?

On Page 2 of Google’s search results for the 3 chosen keywords: Marketing Castle Rock.

Yes, this is yet another follow up on the Get Ranked For Marketing Castle Rock saga, the work of which I commenced about 3 days ago. 3 days ago I was at page 21 and now I am at page 2. Not bad for just a few days with some effort put in place. On top of that some very low key efforts. Nothing terribly fancy. Nothing that cost me any money, only a little time and of course the implementation of some very key things that I know works.

Here are the results for current listing (click image to be able to read it):

Marketing Castle Rock Page 2 Screen Shot 2015-06-07 at 7.00.42 PM

Marketing Castle Rock Page 2 Screen Shot 2015-06-07 at 7.00.42 PM

Tomorrow we will do more follow up on this saga.

Also as promised I will tell you more about “White Hat” Tricks as opposed to “Black Hat” Tricks and I will expand on why you should never make use of the black hat tricks.

Meanwhile, let’s see if we can take our ranking for Marketing Castle Rock to Google’s page 1. I actually now believe there is a chance we will get there. So here’s to Marketing Castle Rock.

I am thrilled and stoked. You should be too. Not so much for what this means to me, but for what you should have learned in the process that I have actually shown you along the way and what this could mean for your business.

Some of you will want to do things yourself and now you have more insights collected in one place for free than I ever saw myself personally. Some of you don’t want to bother doing things of this nature yourselves, but wish to remain focused on doing the aspects that you do best yourselves, and so you should be. For this latter segment of you, I naturally offer my services to make things happen for you. Imagine what a Google high ranking for relevant search terms relevant to your business could do for you…!!

For you who would lie to discuss me possibly taking on your assignment, please send me an email to info@amazingideasinc.com or call me at 888-988-2489. I will handle cases on a first come first serve basis, but my team and I are eager to hep you grow your revenues and not least your profits.

Till then, here’s to getting onto Google’s first page for Marketing Castle Rock.

(I hope…)

 

Bookmark this link: Marketing Castle Rock it will automatically be updated as most future posts and updates are added to this particular story and as it evolves, or better yet, sign up (that’s right get this free report on 7 Secrets To Websites That Sell and I will get you notice of new information as we post it) to get your automatic update on these and other really awesome marketing insights.

 

 

 

Marketing Castle Rock Here We Come

Our Last Entry On Ranking For Marketing Castle Rock Moves Us To Page 6

In my previous post, that was post just about half an hour ago (depending on how fast I will type this entry here), I promised I would tell you about the utilization of “White Hat” tricks versus “Black Hat” tricks. However, I couldn’t help myself, but just ran another check to see how well we are doing for getting ranked under the keywords Marketing Castle Rock.

If you are following this series, which you can book mark from this link here: Marketing Castle Rock you will know that we set out just about 2 or 3 days ago to get ranked high with Google Search results under just the 3 words Marketing Castle Rock.

We started off on page 21 on Google and nobody goes that far into a search result really.

In my previous post from just this afternoon, we were at page 13, and now, our last entry titled When SEO Becomes A Game – Ranking For Marketing Castle Rock Continued less than an hour later and we have moved all the way to page 6!!!

Wait a little longer and I bet we are even further ahead by one or more pages.

Now, these results keep changing, so if you check in later, the results may be completely something else. That’s why your SEO work is never done and why you must keep at it.

However, it also proves that you can advance very rapidly.

Funny enough, a friend of mine saw my post yesterday and it incurred a conversation. She said to me, remember that “Google is slow”. I couldn’t agree more and I think my previous post’s placement proved that point entirely.

Anyway, here’s the result for now, still less than an hour after the previous post. Ranking us on page 6 for Marketing Castle Rock. (Click on image to be able to read the list)

 

Marketing Castle Rock Screen Shot 2015-06-07 at 2.11.19 PM

Marketing Castle Rock Screen Shot 2015-06-07 at 2.11.19 PM

Isn’t this fun? Think what this can do for you and your business.

Again we would love to help you achieve your results, so send us an email or call us at 888-988-2489 and we will get to work!

Bookmark this link: Marketing Castle Rock it will automatically be updated as most future posts and updates are added to this particular story and as it evolves, or better yet, sign up (that’s right get this free report on 7 Secrets To Websites That Sell and I will get you notice of new information as we post it) to get your automatic update on these and other really awesome marketing insights.

 

 

Amazing Ideas Inc Marketing Castle Rock

Marketing Castle Rock – Time To Take My Own Medicine

I’m a little embarrassed to say this, but today I realized it was time for me to take my own medicine.

Lately, I have been so focused on getting other businesses results and helping them with their online web presence and what I call their online DNA. So focused in fact, that I completely forgot to take my own medicine and make it happen for myself.

My company, Amazing Ideas Inc., is a marketing company located in Castle Rock, Colorado. We specialize in online marketing and have a current focus for the local community’s businesses and a wish to help them rank better for relevant search terms for the local area.

Why? Cause it just makes sense.

Local searches typically hold the most promises for leads that are close to buying. Key phrase: Local.

If you are searching for a vendor or a service of some sort locally, then it’s more than likely because you actually have a need and are more than probably willing to actually buy now.

Looking for a plumber? Well, you probably have a plumbing issue that need tending to, right now.

So what do you do?

You Google for the nearest and best plumber in the area that can come and fix it.

In other words as I said, you are probably an eager buyer right now.

What does this mean for the local vendor?

Well, it is so much nicer to get leads in the door that are actually just about to pull the trigger and buy from you, rather than a browser, who is just kinda looking around a bit.

A local search for a local supplier of services, repairs or goods therefore holds good promise for the local vendor. That means, that as a local business you really should make sure that you hold a very sound focus on showing up in the Google searches (and in the other search engines) with a high ranking for the relevant keywords that are likely to be searched under relevant to what it is that you are selling.

Well, you get this already I’m sure.

But in my eagerness to serve others and to get results for other businesses, I just totally forgot to do this for myself, for my business.

So today, it dawned upon me. Since I’m selling (among other solutions) services that will get your business ranking high in the local searches on Google for relevant search terms for your business, well, then I had better show up early myself for something relevant to myself too.

Makes total sense, doesn’t it.

Ok, so first order of business in such regard is to Google yourself, Google for keywords that makes sense for your own business and own local area. In this case, Google myself.

OK, so far so good. Amazing Ideas, Inc. – what do we do? What are we?

Alright, we are a marketing company or a marketing consultancy or a marketing agency. OK, at least the keyword “marketing” should be important to us.

Second, where are we?

OK, we are in Castle Rock, Colorado.

In other words, “Marketing Castle Rock” might make up some of our keywords. We would like to be found under these keywords, so that when someone searches using these words, we will pop up.

Opening up for a Google search and I tap in “Marketing Castle Rock” (without quotation marks).

Guess what?

Nothing!!

Well, not quite true. I actually appeared but not until page 20. Ouch.

Now, how good is that for convincing other that I know something about what I’m selling?

Nobody looks all the way to page 20 of Google.

In fact by far the most clicks will happened among the first few listings on Google’s first page of the results for your relevant search.

Obviously, I need to do something about this and I had better do something about this now.

Off to work on this.

I made a couple of things and updated my website and made a couple of posts. Then I went for a run, came back took a shower and had a bite to eat and then returned to the desk top.

Excellent. Now at least I appeared on Google first page for these 3 keywords.

Still, it by far from good enough. I have a bit more work to do.

My first page listing now, was the Google Place listing (in which today I’m last).

Looking for the listing for my actual website for Amazing Ideas Inc. under these keywords and I now am all the way back at page 21.

Yup, actually pushed back one spot, but that’s also because I made sure that I now Google “incognito”. For the first search I forgot to log out of Google and search “incognito”. If I Google with Google knowing it’s me, it can affect the results to such an extend that my listings are favored, so that will skew the results and I will delude myself.

I want to appear on Google’s first page as if I was someone, who had no clue or premonition about Amazing Ideas Inc., but who was just looking for the types of services that I offer. Thus the need for searching “incognito”.

Now in truth, it would be a whole lot easier to get found with a better ranking for a longer keyword tail. E.g. it would be an easier task to get found on a better spot in Google results if I searched something longer like “Online Marketing Company Castle Rock Colorado”.

Why?

Because it becomes more specific and the chances are that it will match up better with the words you have on your website etc. Marketing is a very omnipresent word and there are marketing companies all over or other combinations in which marketing is a word, not even necessarily a descriptive for a company.

Castle Rock narrows it down, but what if there were several towns carrying the same name (lots of that around it seems, though perhaps not in case of Castle Rock)?

It will be a serious challenge to get placed on Google results page 1 for just the thre words: “Marketing Castle Rock”. But for sure I can get my listing much, much closer than that of page 21.

Well, as I told you, I did get to page 1 within a few hours, but we can do even better than that. It will just require a bit more work.

Let’s see where we can take it. Let’s see if indeed I can get myself on page one or at least onto the first couple of pages, just using the three keywords “Marketing Castle Rock”.

I will endeavor to make a few more things happen on my end to move up the ranks. The only 3 keywords we will be comparing will again be “Marketing Castle Rock”.

For sure I will rank better much sooner with longer tail keyword usage, but this will be a nice challenge and will serve a great purpose of showing you what can be done and perhaps convincing you, that if you are in more need of help getting your local business (not necessarily in Castle Rock) ranked well, that you might actually call upon my services. I would love to help you and get your business ranked well, so you too can have customers chasing you down in search of your products and services.

 

So here’s just a few takeaways:

  1. You definitely must show up in Google Results under relevant search terms
  2. You must strive to land on Google Result page 1 to have the best chance of people actually clicking on your link
  3. It’s easier to get ranked with more special and more long tail search terms
  4. You can move your ranking up, quickly if you implement the right things

 

And now: On to more work getting Amazing Ideas, Inc. ranked really, really well with Google Results for the 3 keywords: “Marketing Castle Rock” and only “Marketing Castle Rock”.

Wish me luck and check in later for more updates on this story or better yet, grab our free report of 7 Secrets to Websites That Sell. You will like the insights and can use them for your business and your online presence, and it will add you to my automatic update on this developing story.

Google “Marketing Castle Rock” – here we come.

Go Out There A Be Amazing With The Help Of Marketing Castle Rock

Castle Rock Marketing Company Amazing Ideas Inc

Castle Rock Marketing Company Focused On Helping local Businesses With Successful Online Marketing

Castle Rock, CO. – June 5, 2015 – Local marketing company, Amazing Ideas Inc. is currently focusing on helping local Castle Rock businesses flourish with their online presence.

Marketing Consultant Mikkel Pitzner“Far too many businesses are wasting money with their advertising, spending too much in certain areas, while not paying the right focus on areas that produce more return on the investment”, states Mikkel Pitzner and continues: “If you get your online presence right, you can achieve far more return on your money and on your efforts. You’ll have customers chasing you instead of you chasing customers”.

According to Mikkel Pitzner, everything today is Googled. Even if we see an ad somewhere, we invariably look it up on the internet. “We validate our purchases before we buy. If we don’t like what we see online, then we don’t buy”, Mikkel Pitzner points out.

Via his marketing company, he is currently focused on local Castle Rock businesses helping them improve their online marketing and as he calls it, helping them with their online “DNA”. He states that it’s not about having a very fancy website, but about having a website that works, that retains the visitor, obtains the lead and then with the right marketing in place converts the lead to a customer.

By getting the online marketing right, a business will have revenues flowing in almost on auto pilot. The website and many additional functions can be automated and can work even when the business owner and employees are not working.

Although Amazing Ideas Inc is a marketing company, Mikkel Pitzner is often known for having made use of his extensive business experience and acumen to view a grander picture of the businesses he helps and will often help by consulting on how to structure the organizations and businesses in such a way to make the most out of the marketing and of the businesses.

 

 

About Amazing Idea Inc.

Successful serial entrepreneur, Mikkel Pitzner, established Amazing Ideas Inc. in order to help businesses perform better with their marketing. The focus is on online marketing elements, optimized in such a way that customers come calling on you, rather than you having to chase customers.

Mikkel Pitzner has run numerous small and larger businesses spanning many varied and unrelated industries and even spanning countries and States. He quickly learned of the immense importance of good and sound marketing in order for a business to be successful.

 

About Mikkel Pitzner

Originally from Denmark, Mikkel Pitzner he used to run what turned into the fourth largest car rental company and a leasing company he lead to a doubling of size and a quadrupling of locations.

Up until end of 2010 he owned and operated the largest limousine service company in Denmark which profits he managed to grow 3200% during the first year of ownership alone. The company served the most discerned clientele including no less than 3 recent US presidents, being George Bush, President Clinton and President O’Bama, the latter during the World Climate Summit meetings during 2009, servicing more than 200 limousines to the US Embassy of Copenhagen along with numerous other embassies, countries, royalties, celebrities, multi-conglomerates etc.

Mikkel is a partner of Freetrailer (which comprises of Freetrailer Denmark, Freetrailer Sweden, Freetrailer Norway and soon Freetrailer Germany) and of a very unique advertising and marketing bureau named Aksel & Ko in Denmark. He is also the founder of RetailWise USA that at roughly the same price you would typically pay for mystery shopping, offers ExitShopping® analyses that combine the very best from mystery shopping, customer satisfaction analyses, loyalty rates, competitor analyses, efficiency measurements and so on. In addition his company, Amazing Ideas Inc, is a marketing agency that helps clients especially with their online presence and finally, he is the founder of Pivot Point Enterprises, that has launch a truly unique business platform for all your business processes. The platform is called Doc&Do and can be found at https://www.docanddo.com

Mikkel is a sought after professional board member and current sits on boards of companies spanning the US, Denmark, Sweden, Norway, Germany and Poland, including privately held as well as publicly traded companies.

Mikkel Pitzner has been featured on CNBC, abc, CNNMONEY.com, Entrepreneur, Fox News, CBS News, The Wall Street Journal, Fortune, Fast Company, SmartMoney, USA Today and NBC. Mikkel Pitzner was also a guest at the Brian Tracy TV Show. He is also a multiple best-selling author with books on marketing, success and entrepreneurship.

Mikkel is the proud father of son Gabriel and daughter Angelica, husband to Olga, and resides in Castle Rock, Colorado.

 

To learn more

To learn more about Amazing Ideas Inc., please visit www.amazingideasinc.com

or call 1-888-988-2489

 

 

##

Contact:
Mikkel Pitzner

888-988-2489

info@amazingideasinc.com

 

Local Marketing, advertising and website creation company in Castle Rock is helping other local Castle Rock businesses flourish online

Local Castle Rock marketing company is helping local Castle Rock businesses flourish online

Thankfully, the economy today is way better than what we saw in the aftermath of the last major financial crisis that set in especially in 2008, but every business is ever still facing challenges, competition and obstacles.

To help overcome some of the struggles, local Castle Rock marketing agency, Amazing Ideas Inc., is helping local businesses with their online marketing, so that they will appear in relevant searches and so that they stand a better chance of capturing the customers that actually are looking for them and their products and services.

Mikkel Pitzner at work at Amazing Ideas Inc “When you put in place the right online marketing so you show up in relevant searches online, you will see an increase of buying customers actually calling you or coming into your store. In other words, the customers are now chasing you instead of you chasing your customers”, says Mikkel Pitzner, CEO of Amazing Ideas, Inc.

With more customers coming in the door, your revenues grow and you will have less wasteful energy going towards chasing customers and less sleepless nights about how you will meet the next bills and other obligations you have.

A business that is thriving offers a better opportunity to focus on the important parts of delivering the right products, services and customer experience. A business that struggles is often too busy putting out fires, instead of focusing on elements that will improve how the customer sees the company and improve results. 

“I have been there myself”, says Mikkel Pitzner, who has run a number of small and larger businesses spanning many varied industries. “I’ve had both successes and failures and I recall how it was when you were struggling in a business and you were just trying to keep afloat. In truth, you were so busy dealing with elements of crisis and trying to keep up with next bill coming in, that you just couldn’t seem to shake loose and actually get the business up and running on all cylinders.”

Every business is in need of some marketing. Rarely was there a product or a service that just sold all the time without someone making sure the world knew about it.

“You can have the best product or the best service in the world, but if no one knows about it, you are likely to end up broke”, says Mikkel Pitzner.

Having run several businesses, Mikkel Pitzner soon learned the need and importance of good marketing. In the first many years he did, what most business owners did; went out and hired a traditional marketing company to do his ads and other marketing for him.

However, the world has changed and continues to evolve. That means what used to work best, may in fact not be what works the best now.

So commencing especially in 2008 and ever since, Mikkel Pitzner has feverishly studied marketing and marketing tools and he has studied the best and with the best.

Especially, Mikkel Pitzner studied the area of online marketing. He states: “Although, I love a good print ad or an intelligent TV ad, I believe the online marketing is what holds the most promise for businesses, not least smaller businesses that have a limited budget.”

With the right elements in place and doing the right efforts a small business can actually get placed extremely well in the relevant searches online – and can do so, even within a doable budget.

That’s why, when Mikkel Pitzner set out establishing his marketing company, Amazing Ideas Inc., he decided the focus would be on online marketing.

“We can do other things too and of course we have our list of resources and experts in other marketing areas that we will call upon if necessary. But if your online marketing sucks or is seriously lacking, well, then you are likely to be throwing out a lot of money on any other area of marketing.

Why?

Because we all Google everything these days. If we get enticed by an ad, we invariably look up the product, service or company online. If we find nothing or if we don’t like what we find there, then there is no sale. We are validating our purchase before we purchase.

I often see a yellow page ad or other piece of advertising. Then I go and look up the advertisers online presence and see hugely lacking efforts. In my objective that means that that advertiser just completely wasted his or her marketing spend.” 

Amazing Ideas, Inc. moved to Castle Rock last year as Mikkel Pitzner and his family moved to Castle Rock. Currently, Mikkel Pitzner and Amazing Ideas Inc., are focused on helping other local Castle Rock businesses get their online presence up to par, so that they will show up in relevant searches online, so that they will increase their revenues and bottom lines. They can help your business too. Perhaps it’s time you give them a ring.

 

Amazing Ideas, Inc. can be contacted at 888-988-2489 or via email to info@amazingideasinc.com. Amazing Ideas Inc.’s website is www.amazingideasinc.com